As a professional, I understand the importance of optimizing every piece of content for search engines. And this includes legal agreements, which might seem like an odd target for SEO, but can actually benefit from it. One common phrase that appears in many contracts, leases, and other legal documents is “this agreement is made and entered into this.” While it may be a standard legalese, it raises a few issues from an SEO perspective.

First of all, the phrase “this agreement is made and entered into this” is redundant. Instead, it can be simplified to “this agreement.” Legal documents are often wordy and complex, but eliminating any unnecessary language can make them more readable and user-friendly. From an SEO standpoint, shorter sentences and simpler language are more likely to rank higher in search results. So, by reducing wordiness and streamlining language, you can improve the chances of your legal document being found by those searching for it.

Furthermore, “this agreement is made and entered into this” could potentially create confusion among readers. It is not clear what is being entered into and on what date. For example, if the document refers to a lease agreement, it should specify the date that the lease starts. This will help to avoid any confusion or misunderstandings down the road.

Another important aspect to consider is the use of keywords. When drafting legal documents, it is important to include relevant keywords that reflect the content of the agreement. These keywords can be used to optimize the document for search engines. For example, if the agreement is a lease for an apartment, it may be relevant to include keywords such as “apartment lease,” “rental agreement,” and “tenant rights.”

In conclusion, “this agreement is made and entered into this” may seem like a minor detail, but it can have an impact on the readability and searchability of legal documents. By simplifying the language, clarifying the date of entry, and including relevant keywords, you can improve the chances of your legal agreement being found by those who need it. As a professional, I know that every word counts, even in legal agreements.